Author | Pride Institute

Articles

How to get better online reviews for your lab

December 18, 2013

Experts abound across the Internet in the modern digital culture. It seems as though anyone and everyone can set up a website and proclaim to be the latest and greatest authority around.

Your prescription for smarter marketing

January 31, 2013

It’s January, and everyone knows what that means: New Year’s resolutions. To be sure, it’s a good time for dentists to assess the status quo, evaluate both successes and failures and set specific objectives to work toward in the dental practice during the coming months. This time of year also presents an opportunity to recommit to those strategic goals that may have been pushed to the back burner as more pressing needs arose.

Your prescription for smarter lab marketing

January 14, 2013

It’s January, and everyone knows what that means: New Year’s resolutions. To be sure, it’s a good time for lab owners to assess the status quo, evaluate both successes and failures and set specific objectives to work toward in the lab during the coming months. This time of year also presents an opportunity to recommit to those strategic goals that may have been pushed to the back burner as more pressing needs arose.

The Rx for patient commitment

March 21, 2012

What’s the biggest threat of disease in a healthy continuing care department? The dreaded no-show or cancellation, which is a symptom of the bigger issue known as lack of commitment and value. The RX? Inoculate your patients before they are exposed to the germs of discontent.