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KaVo Kerr Group unifies major dental brands under single umbrella

Publication
Article
dentalproductsreport.comdentalproductsreport.com-2014-02-01
Issue 2

The formation of the KaVo Kerr Group strategically unites the leading dental consumable, equipment, high tech, and specialty brands under a single global platform.

The formation of the KaVo Kerr Group strategically unites the leading dental consumable, equipment, high tech, and specialty brands under a single global platform.

The group’s products and services mainly serve the general practitioner, dental specialist, hygienist, institutional, and special markets customer. 

KaVo Kerr Group brands include KaVo, Kerr, Kerr Total Care, Pentron, Axis, Sybron Endo, Orascoptic, Pelton & Crane, Marus, DCI Equipment, Gendex, DEXIS, Instrumentarium, SOREDEX, i-CAT, NOMAD, Implant Direct, and Ormco.

“KaVo Kerr Group formally links our world class dental brands and companies together under one identity with shared values and a lasting commitment to the dental profession,” said Henk van Duijnhoven, president of KaVo Kerr Group globally.

“With over 500 years of combined experience, market leading brands and common core values, KaVo Kerr Group creates a strategic affiliation for our portfolio of dental brands. The integrated organization helps accelerate our desire to bring new innovation, enhanced clinical workflows and a winning customer experience by better leveraging our respective clinical, technological and R&D capabilities.”

Each operating company will reportedly continue to market themselves under their distinct brand with a continuation of commitments to current customers and local markets.

For more information about the formation of the KaVo Kerr Group, head to www.kavokerrgroup.com.

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