RiseWell introduces new mineral toothpaste

New York-based RiseWell has introduced a new line of oral care products including natural toothpastes and mouthrinses. RiseWell mineral toothpaste is made with naturally-derived hydroxyapatite, a mineral that makes up 97% of our tooth enamel and has been proven to strengthen and protect your teeth without fluoride.

Unlike many natural toothpastes, the company didn’t just remove the toxic ingredients found in traditional toothpastes, but swapped in 100% safe and natural alternatives formulated to clean and protect just as effectively. Features and benefits include: wild mint flavor; fluoride-free, paraben-free, vegan & cruelty-free; no harsh foaming agents; SLS & sulfate-free; strengthens and restores your tooth enamel; antiplaque & naturally whitening; and naturally flavored with beneficial essential oils. When used twice daily, one 4 oz. tube lasts about 3 months. For more information on RiseWell’s variety of oral care products, visit the company’s website at risewell.com.