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Founded and lead by CEO Dr. Lou Shuman, DMD, CAGS Cellerant provides strategic dental market insights, clinical expertise, implementation resources and support to accelerate growth for client dental companies. Cellerant services include new concept incubation, clinical product evaluation, product development, continuing education program development and CE sponsorship, strategic branding and marketing, online marketing, lead generation and dental media relations management. As an orthodontist and former owner of a 10-doctor multi-specialty private group practice Dr. Shuman guides clients to develop offerings that connect with and engage dental customers on a relationship level that provides sustained differentiation. Cellerant operates under a unique model that merges leading voices in clinical product evaluation and strategic partner companies to provide a menu of services from one easily accessible network.
An additional process will now allow dental companies to nominate their innovative products and services for consideration.
Now entering its second decade, the Cellerant Best of Class Technology Awards are getting their own upgrade. The awards’ sponsor, Cellerant Consulting Group, has introduced an additional process for dental companies to nominate their innovative products and services for consideration.
Created in 2009 by Dr. Lou Shuman, the Cellerant Best of Class Technology Awards recognize and honor products and services that lead the way in dentistry. “Staying abreast of technology is a significant undertaking and an important responsibility,” Dr. Shuman says. “The Best of Class now occupies a unique and highly visible role in the dental community as an unbiased guide for important practice purchase decisions. Adding the open submission process to our existing year-round panel research will ensure that the Best of Class deliberations remain comprehensive.”
The awards process is currently based on the year-long research and evaluation efforts of its panel of dental technology experts. For the 2019 award, dental industry manufacturers and service providers can now nominate their technologies for consideration at www.cellerantconsulting.com. The simple process involves completing the Best of Class submission form online.
“With new technologies coming at a faster pace than ever, the open submission process assures that our panel will have maximum exposure to the most innovative products in dentistry,” Dr. John Flucke says.
For this year, the submission window will be open from November 2018 through Feb. 22, 2019. The Best of Class panel members - Dr. Paul Feuerstein, Dr. Flucke, Dr. Marty Jablow, Dr. Maragliano-Muniz, Dr. Chris Salierno and Dr. Shuman - have been evaluating technologies throughout the award year and will be voting at the 2019 Chicago Midwinter Meeting. In the fall, the winning technologies will be on display at the American Dental Association Annual Meeting. They're then recognized at an official VIP reception and awards ceremony.