ADA 2011: Creating Growth With Clinical and Value Excellence: Boosting the Bottom Line With Quality Care

October 10, 2011

With Imtiaz Manji, CEO of the Scottsdale Center for Dentistry, and Dr. Lee Ann Brady, a veteran dentist always looking for more education, lecturing on Monday morning at the ADA, the full room of attendees left with plenty of great information for both practice growth and clinical excellence.

With Imtiaz Manji, CEO of the Scottsdale Center for Dentistry, and Dr. Lee Ann Brady, a veteran dentist always looking for more education, lecturing on Monday morning at the ADA, the full room of attendees left with plenty of great information for both practice growth and clinical excellence.

Manji shared tips on how to provide care at every level as a foundation for practice growth. He explained the type of care certain groups of new patients expect, and offered advice on how to build trust with your existing patients who will then – down the road – be more willing to accept additional treatment.

“I’m going to love the people who don’t value dentistry, once I’ve earned their trust,” he said.

He also offered up tips ob how to get patients to value your care and to reduce no-shows.

Dr. Brady, meanwhile, shared how her personal oral health experiences taught her the importance of comprehensive dental care. With esthetics, function, structure and biology providing structure, she explained how important it is to present patients with comprehensive care options.