Dental Products Report-2014-09-01

Dental Products Report

How to focus website and SEO efforts for success in 2015

October 15, 2014

Remember when the must-do item on the dental marketing checklist was yellow pages advertising? Well, times have certainly changed. According to Google, 97% of all consumers search for local businesses online, and that includes dental patients. If today’s patients are online, then that is clearly where dentists need to be. Here’s a checklist for your online marketing efforts as we near 2015.

Fewer shades but still covered

October 10, 2014

Since the first resin-based light-cured dental composites were introduced in the 1970s, significant advancements have been realized in resin and filler technology, and today more than 70 different brands of composite exist on the market. Today’s clinicians can be easily confused about the subtle differences between the many available composite materials and may find it more difficult to make the correct decision about which material is best for each clinical situation.1  

IPS e.max success story may make PFMs quite rare

September 24, 2014

By now everyone is well aware of the successes of IPS e.max, which has proven to deliver strong, esthetic restorations in all areas of the mouth. In fact, long-time prosthodontist Dr. Kenneth Malament, a world-renowned researcher and educator on all ceramics, says his choice is Ivoclar Vivadent’s ceramic  for all of his single unit restorations. But where this material really has a unique spot is in the posterior areas.

How to get protection under all composite restorations [VIDEO]

September 24, 2014

There are significant challenges in clinical dentistry when trying to maintain a vital pulp. Dentin replacement due to caries has been attempted via various mechanisms and materials over the years.   

Double Take: DENTSPLY Caulk Prime&Bond Elect®

September 23, 2014

When it comes to restorations, the goal is straightforward: to return the tooth to its natural state and function. How you achieve your goal is less clear, however, relying on skill and, in many cases, artistry to get the results you need for your patient.