What differs SDI from other whitening companies

With more and more companies introducing whitening treatments into the market, it can be difficult for dentists to decide what products best suits their patients and practice.

While other companies rush into the marketplace, Pola, developed by SDI, for years has remained the preeminent whitening company, offering outstanding marketing collateral and the highest level of service and support.

"In terms of marketing and support, Pola takes care of the heavy lifting so doctors don’t even have to think about it, and instead, focus on their patients," says Leo Pranitis, SDI vice president, sales and marketing.

• Pola Office+ is the world’s fastest in-office tooth whitening system, which treatment times clocking in at less than 30 minutes. The treatment also works without a light, which minimizes labor and chair time to maximize profits.

• Patients also appreciate the Pola experience: In addition to the short treatment time, the product's proprietary formulation allows for lack of sensitivity.

• Pola also offers a range of at-home treatments including Poladay and Polanight, spearmint-flavored, crystal-clear gels that contain soothers, conditioners and water to reduce sensitivity.

• Dentists can use SDI's popular at-home treatment, Pola Day CP, to give patients a "jumpstart." Apply the gel and have patients sit in the waiting room for 30 minutes -- they'll leave your office seeing their smile up to four shades whiter. 

• Pola Paint offers the most convenient and cost-effective whitening treatments. Stronger than over-the-counter products, Pola Paint fits in a purse or pocket and can be applied in seconds, no trays required.

• To further reduce sensitivity patients can apply Soothe before or after treatments. And unlike other desensitizers, Soothe won't interfere with the whitening process.

Whether you patients want an in-office or at-home treatment, Pola provides a range of free marketing materials from posters and ceiling tiles to before-and-after stands and demonstration DVDs. 

A positive whitening experience yielding excellent results can prompt patients to further invest in their smiles.

In this E-book, we’ll look at Pola’s array of whitening products so your practice can easily become a successful Pola Office.