marketing strategies

Which is better:  SEO or PPC?
Which is better: SEO or PPC?Dr. Lou Shuman and Ian McNickle, MBA, discuss the ins and outs of optimizing your online marketing results.
Are you overlooking your most valuable practice management asset?
Are you overlooking your most valuable practice management asset?Utilizing your insurance carrier provider directories can prove to be a powerful tool.
5 ways to reactivate inactive patients
5 ways to reactivate inactive patientsWhen it comes to losing patients, don't wait, reactivate!
5 things you need to know about dental marketing in 2018These proven strategies are designed to give your marketing plan a jump-start in the new year.
Why a marketing strategy is crucial for your practice
Why a marketing strategy is crucial for your practiceDeveloping an effective marketing strategy can lead to patient acquisition and practice growth.
How to create a captivating email campaign from scratch
How to create a captivating email campaign from scratchDelivering good marketing messages can give your patients valuable information – and bring your practice more business.
How to increase your digital ad leads with laser-focused customer targeting
How to increase your digital ad leads with laser-focused customer targetingPay-per-click advertising can prove to be a cost-effective tool for your practice.
The 7 best web design practices for your dental websiteThese days, having a practice website isn't enough — it has to stand out.
The importance of online dental practice marketing
The importance of online dental practice marketingThese 10 common dental marketing mistakes could hurt your marketing efforts.
Futuredontics introduces 18D CONNECT
Futuredontics introduces 18D CONNECTThe tool is set to meet dentists' need for affordable patient acquisition.