internet

How to increase your digital ad leads with laser-focused customer targeting
How to increase your digital ad leads with laser-focused customer targetingPay-per-click advertising can prove to be a cost-effective tool for your practice.
The 7 best web design practices for your dental websiteThese days, having a practice website isn't enough — it has to stand out.
How link building can equate to new patients
How link building can equate to new patientsHow can link building grow your practice? Three experts weigh in.
Online dental marketing 2.0
Online dental marketing 2.0How to build on what you already know to create a more dynamic online strategy.
The top 5 things dentists must know about trademarksProtecting your brand identity and reputation is key.
The top 5 dental marketing scams
The top 5 dental marketing scamsIf it sounds too good to be true, it probably is—so beware these common marketing scams.
The critical reasons your dental practice needs a mobile website
The critical reasons your dental practice needs a mobile websiteEach month, Dr. Lou Shuman consults with a dental digital marketing specialist to discuss the latest developments in social media trends, SEO strategies, website optimization, online reputation management and more. This month, Dr. Shuman consults with Cory Roletto MBA cofounder of WEO Media. He sits down with Cory to discuss mobile websites and responsive design.
Getting real about social media marketing for the dental practice
Getting real about social media marketing for the dental practiceEach month, Dr. Lou Shuman consults with a dental digital marketing specialist to discuss the latest developments in social media trends, SEO strategies, website optimization, online reputation management and more.
5 modern methods for reaching moms in your marketMuch has been written about marketing to moms, and for good reason. Moms are a powerful demographic, with many dentists considering women with kids their key target. How well prepared is your practice to reach the Millennial Moms in your community?
5 tips for landing the perfect jobOnline job hunting can be hard and intimidating for the novice, but there are five basic steps that will make you look like a pro.