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November 18, 2009 | dentalproductsreport.com Reverse anesthesia The essence of simplicity, Novalar’s OraVerse cuts numbness twice as fast. Hear from Novalar Pharmaceutical's President and CEO Donna Janson.  Photo: OraVerse from Novalar Sometimes change happens in big ways that are impossible to ignore, but just as often it comes in small innocuous packages that nevertheless leave a lasting impression. OraVerse from Novalar Pharmaceuticals Inc. fits squarely in the later category. Rather than a feat of technological wizardry, or chemical magic that promises to open new avenues of treatment or automate complex tasks, OraVerse is a simple way to make patients’ experiences following dental procedures more comfortable and less intruding. The injectable drug is capable of reversing the affects of anesthesia, allowing patients to return to normal sensation twice as fast. “Coming back to normal sensation twice as fast as they normally would is truly a wonderful development that aids the patient’s satisfaction, allowing them to get back to their normal routines,” said Novalar President and CEO Donna Janson. With OraVerse it pretty much is as simple as that. Unlike many innovations, there is no multi-day training or learning curve involved with adding it to a practice. Janson said OraVerse is supplied in a standard dental cartridge and is delivered via injection in a 1:1 volume ratio at the same site and with the same technique used to deliver the anesthetic it is reversing. “The simplicity is really the beauty of the product, and that’s what’s so elegant about it,” Janson said. “You have immediate gratification. You see that it works very quickly.” Thus far the drug has been very well received with practices adopting it using it as a way to set themselves apart. Janson said patients often can’t wait to tell friends and family about how they went to the dentist and were able to get on with the rest of their day without lingering numbness. As patients grow more familiar with OraVerse they are likely to start asking for it whenever they have an appointment requiring anesthesia. Janson said she expects anesthesia reversal will eventually be considered the standard of care. “It’s not difficult to explain to a patient, or to explain to a dentist. It’s really a very easy story to tell,” she added.
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